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  • Posted:
  • April 27, 2012

Today’s online marketing often turns traditional marketing plans on their proverbial head. Niche products often overtake traditional stalwarts and customer relationships become a thing of the moment. So, where am I going with this? The concept of the long tail will force you to rethink your marketing strategy if you want to be successful in…

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  • Posted:
  • April 11, 2012

It’s been quite a while since I’ve used my fountain pens. This past Sunday evening my eyes gravitated towards one of the Reform 1745′s in my collection. I filled it with Private Reserve Blue Suede ink. Ahh, an acquaintance has been renewed! This German-made pen writes smooth on  a variety of papers. Fountain Pen Network member Kaweco…